The same way the Nike shoes - you look at them and you can almost feel like you can do it yourself or you can see the handmade feel in it.
![lil uzi vert album cover artist lil uzi vert album cover artist](https://i.pinimg.com/originals/49/5c/f8/495cf84149c473869cbdd0602c7196f5.jpg)
You feel like you can peel it off, and that was important to me. That cover is pretty much a readymade example. That way a whole generation of kids will see themselves in the work, and do the work themselves too. One of the pillars of my design aesthetic is showing the process. I’m at a point in my career where I’m interested in seeing the consistency across different projects. The cover reminds me of your work with brands - making Off-White™ exist right next to the thing we know already. That Off-White™ tape is an additive to the content and it’s emblematic of just how we think He believes in me and I believe in him and it’s us doing this crash of things that are in our own head. These covers are a prequel to in-depth creative back-and-forth using all of our different assets. It’s my return to directing videos again. It’s a video that will come out soon, but it’s shot over three countries, over three months. Unbeknownst to anyone, I directed the video for “XO Tour Llif3” over the last three months. Uzi hit me up and was like, I need you to creative direct my project in the final hours. Obviously I’ve done a bunch in the past and I’ve recently been focusing on developing things outside of music, but I’ve always been feeling about getting back into it. Now I’ve made a conscious effort to get back into doing music projects. Whether we were in conversation or not, we just kept reconnecting and it’s literally like effortless. He’s been cool since that moment and he’s had an appreciation for how we met. Rapping in his style comes naturally to him, and he’s just been a genuine dude. He’s devoid of too many references, he’s in his own world. There’s always a new genre, and we’ve seen obviously rap evolve to what it is now, and we’ve seen different influences have their evolution on artists. How did you get to working on his album cover? Retrieved April 17, 2019.During the interview, the designer/creative/DJ broke down the design on the cover and even shared a story about the first time he met Lil Uzi Vert at an abandoned artist loft party called “Hamster Dance” saying “What the fuck? This kid is next level.” Check out a few excerpts from the piece below. Recording Industry Association of America.
![lil uzi vert album cover artist lil uzi vert album cover artist](https://townsquare.media/site/812/files/2020/03/Lil-Uzi-Vert-That-Way-artwork.jpg)
The use of a colourful, psychedelic background highlights the cloud rap genre Uzi uses in the mixtape. In front of the two girls kissing, there is a bass guitar that has "Rage" engraved on its side, altogether alluding to Uzi's previous project Luv Is Rage. Two cameras flash directly at Uzi in order to portray the newfound fame Uzi has accumulated. This is an allusion to Brittany, who played basketball before meeting Uzi, as revealed by Nardwuar in an interview. One person is spinning a basketball on his finger.
![lil uzi vert album cover artist lil uzi vert album cover artist](https://i.etsystatic.com/26474512/r/il/899abd/2716877672/il_340x270.2716877672_1icv.jpg)
Uzi, however, seems to only be bothered about the girl on his head. The background is filled with a mob of people, who appear to be enviously gazing at Uzi, emulating his "haters". He is featured with a depiction of his own love interest, Brittany Byrd, lying atop his head, in reference to Ramona Flowers. The cover art transforms Lil Uzi Vert into an anime style character in reference to Scott Pilgrim. The World is referenced in the album’s title. Louis artist Fvrris, sourcing the art of Bryan Lee O’Malley, whose The artwork was designed by 20-year-old St. ( July 2017) ( Learn how and when to remove this template message) Statements consisting only of original research should be removed.
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